Thursday, July 31, 2008

focus on: Ivey's | 1973

J. B. Ivey & Company, Charlotte, North Carolina. Print advertisement, 1973. (courtesy Pat Richardson)

J. B. Ivey & Company, Charlotte, North Carolina. Print advertisement, 1973. (courtesy Pat Richardson)

J. B. Ivey & Company, Charlotte, North Carolina. Print advertisement, 1973. (courtesy Pat Richardson)

Three Ivey's ads from 1973 that truly reflected the era's fashions. Thanks as always to frequent LiveMalls contributor Pat Richardson for the scans.

Previously on LiveMalls
The Ivey's Archive
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4 comments:

  1. toddSunday, August 10, 2008 2:12:00 PM

    Ivey's truly was upscale for it's time and location, wasn't it. I miss the days of specialized drawings to advertise a product, collection, designer or lifestyle. Everything now is basically reduced to a 'circular' that can land in your mail box.

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  2. LivemallsSunday, August 10, 2008 10:26:00 PM

    There is definitely no magic left in typical department store advertising. I miss those days of quality very much.

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  3. AnonymousTuesday, September 09, 2008 2:20:00 PM

    Grovvy clothes!

    ReplyDelete
  4. LivemallsTuesday, September 09, 2008 10:09:00 PM

    I agree. That was back when department stores were fashion leaders and Ivey's was at the top of its game.

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