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| Display World magazine; June 1968. |
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| Display World magazine; June 1968 |
LiveMalls is honored to present an article from the 1968 edition of
Display World magazine that described the process and ideas behind the design of the iconic but recently retired.Belk and Leggett logos.
A friend of LiveMalls, Dave Aldrich, from the incomparable retail blog,
Pleasant Family Shopping, found this and sent it to me. It is truly a great addition to the blog and our
Belk Archive. Many thanks to Dave, and I hope that everyone will enjoy the read.
