Matthews Belk, Eastridge Mall: The Way It Used to Be

Matthews Belk, Eastridge Mall, Gastonia, North Carolina. Unremodeled exterior, circa 1998. (Photo by Pat Richardson)

Frequent LiveMalls contributor Patrick Richardson unearthed some great old photos of the Matthews Belk at Eastridge Mall (Westfield Eastridge) in Gastonia, North Carolina, His comments are in italics below.

Here are some super pictures of the Matthews Belk at Eastridge when they had the amazingly-bad Belk-blue awnings above the entrances. I'm not sure of any other Belk stores had these. These photos were taken in the late-90's as the awnings were coming down (see last picture).

Matthews Belk, Eastridge Mall, Gastonia, North Carolina. Unremodeled exterior entrance, circa 1998. (Photo by Pat Richardson)

Matthews Belk, Eastridge Mall, Gastonia, North Carolina. Unremodeled exterior entrance detail, circa 1998. (Photo by Pat Richardson)

Matthews Belk, Eastridge Mall, Gastonia, North Carolina. Exterior entrance undergoing renovation, circa 1998. (Photo by Pat Richardson)

Previously on LiveMalls
Matthews Belk, Eastridge Mall

More Belk Memories

Matthews Belk, Eastridge Mall, Gastonia, North Carolina. The California Raisins celebrating Belk's 100th Anniversary, October 1988. (Photo courtesy Pat Richardson)

Belk, Charlotte, North Carolina. Oprah Winfrey makes a benefit appearance for Belk on October 8, 1988 -- she even held a Belkie Bear! (Photo courtesy Pat Richardson)

Belk Corporate Headquarters, Charlotte, North Carolina. Womenswear vendor doing a presentation for buyers during the 1960s. (Photo courtesy Pat Richardson)

Find more Belk memories like this on The Belk Archive

Previously on LiveMalls
Matthews Belk, Eastridge Mall

Matthews Belk, Eastridge Mall (Westfield Eastridge), Gastonia, North Carolina

Matthews Belk, Eastridge Mall, Gastonia, North Carolina. Exterior entrance. (Belk, Inc.)
Frequent LiveMalls contributor Patrick Richardson went to the Eastridge Mall (Westfield Eastridge) in Gastonia, North Carolina, and took these great pictures (below) of the Matthews Belk store there. His comments are in italics below.

Frank Matthews (of "Matthews Belk") lives down the road, so this Belk store is always meticulous. They revamped the store about 6 years ago and did a nice job with the exterior (though I miss the old Belk-blue awnings over each door).

Matthews Belk, Eastridge Mall, Gastonia, North Carolina. Lower level mall entrance, 11/26/06. (Photo by Pat Richardson)

Matthews Belk, Eastridge Mall, Gastonia, North Carolina. Upper level mall entrance, 11/26/06. (Photo by Pat Richardson)

Matthews Belk, Eastridge Mall, Gastonia, North Carolina. Exterior entrance, 11/26/06. (Photo by Pat Richardson)

Matthews Belk, Eastridge Mall, Gastonia, North Carolina. Close-up of exterior entrance, 11/26/06. (Photo by Pat Richardson)

Matthews Belk, Eastridge Mall, Gastonia, North Carolina. Clerstory window and trim detail in escalator well, 11/26/06. (Photo by Pat Richardson)

Matthews Belk, Eastridge Mall, Gastonia, North Carolina. The California Raisins celebrating Belk's 100th Anniversary, October 1988. (Photo courtesy Pat Richardson)

Matthews Belk, Eastridge Mall, Gastonia, North Carolina. Screenshot of television commercial with TV personality Barbara McKay, circa 1985. (Photo courtesy cantnot)

Here are some super pictures of the Matthews Belk at Eastridge when they had the amazingly-bad Belk-blue awnings above the entrances. I'm not sure of any other Belk stores had these. These photos were taken in the late-90's as the awnings were coming down (see last picture).

Matthews Belk, Eastridge Mall, Gastonia, North Carolina. Unremodeled exterior entrance, circa 1998. (Photo by Pat Richardson)
Matthews Belk, Eastridge Mall, Gastonia, North Carolina. Unremodeled exterior entrance detail, circa 1998. (Photo by Pat Richardson)
Matthews Belk, Eastridge Mall, Gastonia, North Carolina. Unremodeled exterior, circa 1998. (Photo by Pat Richardson)
Matthews Belk, Eastridge Mall, Gastonia, North Carolina. Exterior entrance undergoing renovation, circa 1998. (Photo by Pat Richardson)

JCPenney, Eastridge Mall, Gastonia, North Carolina. Exterior entrance, 11/26/06. (Photo by Pat Richardson)

Dillard's, Eastridge Mall, Gastonia, North Carolina. Lower level mall entrance, 11/26/06. (Photo by Pat Richardson)

Eastridge Mall, Gastonia, North Carolina. Mall corridor photographed from upper level, 11/26/06. (Photo by Pat Richardson)

Eastridge Mall, Gastonia, North Carolina. Upper level mall corridor, 11/26/06. (Photo by Pat Richardson)

Eastridge Mall, Gastonia, North Carolina. Christmas tree, 11/26/06. (Photo by Pat Richardson)